Rubicon Study: Online Ad Rates Down, But That's No Reason To Worry

Then, there were reports that Google and Yahoo were in talks with regulators to change the deal's terms. Live Search will also provide election results, but its plans seem less ambitious than Google and Yahoo. One of the key objectives nevertheless is to improve a website’s rank on major search engines such as Google and Yahoo. But Khan sees overall spending, led by search ads on Google and Yahoo, growing 13 percent in 2009.

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